Ibaraki Prefecture is holding the Ibaraki Local Sake Fair at the following high-end restaurants in Singapore, Taiwan, and Hong Kong in order to help promote the development of overseas sales while branding local sake through the following projects. We also want to announce that this is the first prefectural project to promote local sake in Michelin star restaurants and 5 star hotel restaurants overseas.
More information is available on social media for each region.
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Ibaraki Local Sake Fair held at high-end restaurants in Singapore, Taiwan, and Hong Kong is now open!
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Summary of the Ibaraki Local Sake Bar sales Channel Development Promotion Project
- 〇 Target Region:
Singapore, Taiwan, Hong Kong
〇 Details:
Organizing Local Sake Fairs in high-end restaurants like Michelin Star Restaurants, 5 star hotel restaurants, etc (limited time menu)
Promoting local sake through live commerce*
*Introducing products through live streaming and allowing viewers to purchase products online.
Holding tasting events for local buyers and online business matching events.
Scenes from the Ibaraki Local Sake Fair
〇 Singapore “Whitegrass (Michelin Guide 1 Star)”
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Whitegrass Restaurant
Examples of Ibaraki Local Sake
〇 Taiwan “Nomura Sushi Nomura (Michelin Guide 1 Star)”
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Nomura Sushi Nomura restaurant
Examples of Ibaraki Local Sake
〇 Hong Kong “Nadaman (5 Star Hotel Shangri-la Restaurant)”
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Nadaman restaurant
Examples of Ibaraki Local Sake
Social media for each region
Please note that the content of this article is as of 2022/10/25 , and the contents of the service may have changed or the service itself may have been stopped.
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Kasama Pottery
Currently having over 200 kilns, Kasama Pottery boasts a history of over 250 year and dates back to the Edo period. While there are skilled craftsmen that have inherited the traditional craft, there are also many ceramists with a modern sense creating various works from everyday items to accessories and objet d'art.
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Hitachiwagyu
Ibaraki Prefecture proudly presents Hitachiwagyu beef, the finest quality brand of Japanese black cattle raised by designated producers with a carefully selected fodder and a honed technology. Each of the different cuts of Hitachiwagyu beef has different characteristics. So choose the right cut of beef for your recipe to enjoy Hitachiwagyu beef to your heart's content. In recent years, the export of Hitachiwagyu beef to Southeast Asia has started to be served at luxurious hotels and upmarket Japanese restaurants. The quality of Hitachiwagyu beef is renowned both in Japan and abroad and we are confident it appeals to all palates.
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Chestnut
Ibaraki Prefecture is the largest chestnut producer in Japan in terms of production area and volume. Preserved chestnuts are also available for shipment. They are stored at 0°C for about one month to saccharify starch for enhanced sweetness. Chestnuts can be boiled or cooked with new crop rice. They can also be enjoyed as candied chestnuts. Enjoy Japan's number one chestnuts grown in Ibaraki Prefecture, a great autumn flavor.
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Lotus
Lotus roots are grown in the Kasumigaura region of Ibaraki Prefecture, which is a low-lying wetland with an ample water supply. Lotus roots have been produced in Ibaraki, Japan's largest lotus root producer, for over 40 years. With the recent advancement of plant breeding, high-quality lotus roots can be grown all year round. Lotus roots produced in Ibaraki Prefecture are characterized as plump, tender, subtly sweet, fine in texture, and beautifully white.
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Melon
Ibaraki Prefecture is Japan's number one melon producing region in terms of production area and volume. A wide selection of melons is available for you to enjoy for half a year, with Andes Melon, Quincy Melon, and Takami Melon being shipped from spring to early summer and Earl's Melon from summer to autumn. Good-quality and tasty Ibaraking is also grown here as Ibaraki's original melon brand.
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Grape
Grapes including Kyoho grapes are widely grown in Ibaraki Prefecture. European grape varieties such as Rosario Bianco and Ibaraki's original grape brand, Hitachi Seiryu, are also available in the prefecture. Recently, bright green Shine Muscat grapes are becoming very popular because they are easy to eat. They are refreshingly sweet, have a strong fragrant flavor, and can be eaten with the skin on.
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Japanese Pear
Ibaraki Prefecture is Japan's second largest pear producing region. Pear production started here in the Edo era and Ibaraki is one of the country's oldest pear producers. Ibaraki is a perfect place for growing pears because of the large difference in daytime and nighttime temperatures and the availability of abundant water and rich soil. A wide selection of tasty pear varieties is available from early July to late October; starting with Kousui, followed by Housui and Akizuki, and Ibaraki Prefecture's original brand, Keisui, Niitaka, and Nikkori.
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Rice
Blessed with a mild climate and abundant water resources, Ibaraki Prefecture has been a flourishing rice production region for a long time. Ibaraki is now the number one rice producer in the Kanto region and its delicious rice is a product of its long history and warm climate. The rice varieties exported from Ibaraki Prefecture are: Koshihikari, a perfect rice variety in terms of shininess, texture, and stickiness; Fukumaru, Ibaraki Prefecture's original rice variety; and Hoshijiru, a new variety of rice with similar taste to Koshihikari.
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Sweet Potato
Ibaraki Prefecture is Japan's major sweet potato producing region in terms of production area and volume. Abundant in gently sloping and well-drained fields with red soil, the Rokko region of the prefecture, in particular, is the best place for growing sweet potatoes. Our state-of-the-art storage technology enables the steady shipment of tasty sweet potatoes all year round. The sweet potato varieties produced in Ibaraki Prefecture are called Beniharuka, Silk Sweet, and Beniazuma.
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Strawberry
Our main strawberry varieties are Ibarakiss and Tochiotome. Ibarakiss is Ibaraki Prefecture's original brand registered in 2012. It has a good balance of sweetness and acidity and has a nice firm texture. Tochiotome is a classic strawberry variety, which accounts for the vast majority of the strawberries produced in Ibaraki Prefecture. It is plump, sweet, and nicely sour. Tochiotome is a very juicy strawberry and it lasts longer due to the firmness of the outside of the strawberry.
Singapore
Vietnam
United States
Hong Kong
Taiwan